Professional Storyteller

Who is Zach?

I’m a storyteller at heart.

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Once upon a time, I fell in love with marketing. I fell in love with the way it is vital in building brand awareness. The way it complements sales initiatives and engages with current customers and prospects. The way it fuels every successful business operation. It can be the reason a business sinks or swims in a sea of competition.

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This passion for marketing led me to grow my experience at various corporate and startup firms that play in local, national, and global markets. My experiences helped me gain a professional background in paid client acquisition, digital & traditional marketing strategy, marketing data & insights analysis, sales, and both consumer and corporate relationship management.

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Throughout my marketing career I’ve crafted and led successful marketing initiatives for well-known brands like Procter & Gamble, SodaStream, Manulife, BIXI & Canadian Hearing Services among others. I've built sustainable and repeatable growth strategies for these brands, with the goal of engaging, retaining and monetizing their consumers.

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My romance with marketing over the years has gifted me with a growth philosophy. The philosophy is simple. To grow, you must build a clear narrative that is tied to your growth goals. To share that narrative, you must appropriately leverage a mix of integrated marketing channels. If this is done successfully, you can impact, engage, and deliver measurable growth for your brand.

I'm excited to help build growth for your brand.